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Market Research

As firms seek competitive edge, it has become increasingly important to have complete information regarding the market that they aim to dominate. With market research, they can have singular information regarding the demand and supply for various products, solutions and services, demographic and geographical data, competition analysis and strategic planning. You can provide meaningful and lucrative data to such organizations that are looking to gather genuine information via various means such as market surveys, questionnaires, interviews, and feedback forms. You can enable your customers to analyze product trends and market statistics, while offering them additional value-added services such as tracking customer opinions. If you wish to offer them a value proposition aimed at increasing their market penetration, or increasing brand loyalty, you need a solution which empowers you to gather and organize valuable business data with ease.

With Drishti's repertoire of innovative contact center solutions, you can collect comprehensive data via direct calls, multimedia messaging, and voice records and present that data to your customers. Drishti's blended (outbound, inbound) solution empowers you to get in touch with the right set of audience, obtain information and manage the data. You can expand your set of contacts by maximizing your outbound interactions via voice, E-mail, Chat, SMS, or FAX.

 

Maximize call rates

The outbound solution empowers you to maximize your call rates so you can increase your outreach. Our dialer will pace calls taking into account the agent availability, customer responsiveness, average agent talk time, along with other parameters. Maximum outreach will enable you to obtain more accurate data from your sources for your clients. You can also schedule call backs for your sources at specific time and day so that you get the best response during times most convenient to them.

Use comprehensive multimedia features

Market surveys are mostly done using mass mailers, online and offline questionnaires, SMSs and online forms. Our strong multimedia capabilities (E-mail, SMS, Chat, FAX) will enable you to consolidate all the data obtained with different media, store it in a central repository and present it to your customers in a meaningful fashion. Our reporter enables you to present graphical data in the forms of charts, graphs, figures, for better representation. You can also create and export reports in CSV, XLS (Excel) and other formats and integrate them with your word reports that are sent to your customers.

Track information with ease

With the voice recording capabilities, you can store data digitally with space optimization. You can also store reports, and correspondence via E-mail, chat, and SMS in a central repository for every source. If your clients need to validate the information provided to them, you can furnish comprehensive data at your end by retrieving it with the user-friendly features of our CRM.

 
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Case Studies
See how Drishti maximized the number of live connects and operational efficiency.
See how Drishti catered to a complex communication model of a financial company.
Learn how Drishti designed a solution with Predictive Dialer and IVR System for broadcast dialing.
Customer Speak
cscomma After reviewing several providers, we chose Drishti because of their cutting-edge technology. A very good call center solution like Drishti yields high RoI and can be one of the performance drivers of call center operations. DACX is so user friendly that we can manage it without any IT personnel, and if we ever have issues, Drishti's highly responsive support is accessible immediately cscommar
Medz Kapunan
Managing Director, Pacific Prime, Philippines
 
 
 
 
 
 
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